The winner winner shortcake dinner of the Pasadena Strawberry Festival Photo Challenge.

The Pasadena Strawberry Festival Photo Challenge was an incredible success, and that’s all thanks to YOU — our amazing photographers!
From the sweet smiles of festivalgoers to the vibrant pops of strawberry red, each photo captured a moment, a memory, and the magic of the festival in a way only you could. Your creativity, passion, and talent brought the festival to life through your lens, and we are beyond grateful.
This was no easy decision! With so many stunning entries, our directors had a tough time choosing. Every photo told its own story. But after careful consideration — and a few “ooohs” and “ahhhs” — the votes are in.
Drumroll, please…
The WINNER of the 2025 Photo Challenge is… PHOTO #13 Conner Mills!
Your image captured not only the heart of the festival, but awarding you $500.00 Congratulations on this well-deserved recognition…
A special shoutout to our Sponsor, Clark Freight Lines and all participants — your work was exceptional, and we hope to see your talent shine again next year. Keep capturing those magical moments!

With “BERRY” much gratitude,
The Pasadena Strawberry Festival Team

Strawberry Festival

Video: Pasadena Idol 2025 winner.

2025 Pasadena Idol Lillian Trevino-Sagum but you can call her Lilly!!

Strawberry Festival

Tonight, Pasadena transforms into a stage with ten incredible 2025 Pasadena Idol finalists.

🎤🍓TONIGHT is the NIGHT, Pasadena!! 🍓🎤

The 2025 Pasadena Idol Finals are happening TONIGHT at 6 PM in Campbell Hall (Kid Zone) — and you do not want to miss this incredible evening of talent, inspiration, and unforgettable performances!

We’ve got 10 phenomenal finalists ready to light up the stage with their voices, heart, and soul. These rising stars have worked hard, poured their passion into every note, and tonight — they’re bringing it ALL!

But that’s not all…
We’re thrilled to welcome back our very first Pasadena Idol winner, Andrew, and our current reigning champion, Desmond Pelt — both ready to show us why they’re Idol royalty

And if that wasn’t enough… the powerhouse herself, Christina Wells, will be gracing the stage with her incredible voice and presence! We are truly in for a TREAT.

Bring your energy, bring your support, and get ready to cheer, clap, and maybe even shed a few happy tears. Let’s celebrate the gift of music and the amazing community that makes Pasadena Idol such a special event.

Berry special thanks to Idol sponsor Abogada Numero Uno Kim Bruno without her this would not be possible and to Stage Door Inc for their magic they’ve added this year! Cant wait for yall to see It!!

See you at 6 PM sharp in Campbell Hall — it’s going to be a BERRY GREAT time!

🍓🎤🎶

Strawberry Festival

Prepare for a fun night this Friday as the Top 10 finalists compete for the coveted title of 2025 Pasadena Idol.

Get ready, Pasadena — the moment we’ve all been waiting for is almost here!
The 2025 Strawberry Festival Pasadena Idol Finale is happening this Friday, May 16th at 6PM in Campbell Hall (Kid Zone), and trust us… you do not want to miss this show!

Our Top 10 finalists —
🎤 Victoria Arredondo
🎤 Audrey Rose Arriaga
🎤 Donny Buggs
🎤 Xavier Guzman
🎤 Harley Molsbee
🎤 Lilliana Trevino-Sagum
🎤 Raymond Santa Cruz Jr.
🎤 Marlee Skipper
🎤 Braylen Williams
🎤 Rylee Williams

…are ready to light up the stage and sing their hearts out for the title!

With an all-star panel of judges — Michaelina Gonzales, Susan Mele, 2023 Idol Winner Andrew Svatek, and special guest judge Christina Wells — it’s going to be a night full of talent, excitement, and unforgettable performances.

Bring your cheers, bring your friends, and come support these amazing artists as they chase their dreams and compete for the title of 2025 Pasadena Idol!

Let’s make some noise, Pasadena!

You must have a ticket to the festival to attend! Tickets can be purchased at www.strawberryfest.org

Strawberry Festival

America’s Got Talent semi-finalist Christina Wells joins Pasadena Idol as a guest judge at the upcoming finale.

Finale is coming up and I am so excited to announce Christina Wells will be joining this year as a guest judge!

Get your tickets now!
This will be a night you don’t want to miss!!!

RN & Semi-finalist from America’s Got Talent, Christina Wells is a singer, actor, writer, designer, and motivational speaker. Previous roles include MotorMouth Maybelle(Hairspray), Ursula(The Little Mermaid), Sour Kangaroo(Seussical), Medda Larkin(Newsies), Sylvia(All Shook Up), Delores Van Cartier(Sister Act) and Matron “Mama” Morton in the Broadway National Tour of Chicago.

Christina has performed solo shows across the country and on grand stages like Miller Outdoor Theater in Houston, Texas, and has sung the National Anthem for the MLB, NFL, and NBA.

In addition to her musical talent, she found that her message of self-love, confidence, and positivity would inspire millions to pursue their own dreams. News publications such as USA Today, Forbes, The Houston Chronicle, Billboard Magazine, Washington Post, NPR, and more have featured her as a performer with a message of positivity, love, and hope that also has a powerhouse voice that’ll blow the roof off of any stage.

For more info visit www.ChristinaWells.com

Strawberry Festival

Berry soon, the Strawberry Festival transforms the town into a berry-filled wonderland of excitement and unforgettable memories.

Only 2 Weeks Away!

The countdown is ON — the Pasadena Strawberry Festival is just TWO WEEKS away! Get ready for 3 days of family fun, live music, carnival rides, vendors, and of course… strawberries everywhere you turn!

Mark your calendars, tell your friends, and come celebrate one of Pasadena’s sweetest traditions with us.

Stay tuned for more updates — you won’t want to miss this!

Strawberry Festival

Get ready to cheer as teams dive into the mud at the Pasadena Strawberry Festival’s epic volleyball showdown on May 17th.

🎉🏐 WHO’S READY TO GET MUDDY?! 🏐🎉

Mud Volleyball is BACK at the Pasadena Strawberry Festival — and it’s happening Friday, May 17th! 💥

Watch the teams as they, lace up those old sneakers, and get ready to dive, spike, and laugh your way through the messiest, most epic volleyball showdown of the year! 💪💦

This isn’t just a game — it’s a full-on mud-slinging, high-fiving, crowd-cheering event you don’t want to miss. Whether you’re playing or just watching the action, the energy is always electric ⚡

🗓 Date: Saturday, May 17th
📍 Location: Pasadena Strawberry Festival
🎟 Included with admission!

Tag your team, start the trash talk, and let’s see who can come out clean on top (spoiler: no one 😂).

Strawberry Festival

The Pasadena Strawberry Festival Parade is gonna ride this Saturday at 10am.

You’re invited to the Pasadena Strawberry Festival Parade!
Join us on Saturday, May 3rd at 10 AM for a morning full of fun, excitement, and community spirit!
The parade will roll down Spencer Highway, starting at Shaver and ending at Burke.
Bring your family, grab some chairs, and come celebrate with us! You won’t want to miss the floats, bands, and all the festive fun!

See you there!

Strawberry Festival

Be apart of the Pasadena Strawberry Festival fun by signing up before May 1st. Be a volunteer, contestant, or vendor and make sweet memories.

We’re still looking for YOU to be part of the Pasadena Strawberry Festival!
There’s still time to get involved, but the deadline to sign up is May 1st — don’t miss it!

We need participants for:
• Volunteers
• Cook-Off Teams
• Parade Entries
• Beauty Pageant Contestants
• Outside Vendors
• Sponsors
• Mud Volleyball Teams

Whether you want to compete, sponsor, or serve your community — there’s a spot for you!

Sign up now at strawberryfest.org and be part of the sweet fun!

Strawberry Festival

Video: Jake Bush is kicking off the show for Clay Walker on May 16th at the Strawberry Festival. Snag your tickets.

We are so excited that Jake Bush will be opening for Clay Walker May16th…. Get your tickets now!
Strawberryfest.org

Strawberry Festival

The top 10 finalist for Pasadena Idol has been released. Get ready to cheer for an incredible night of talent at the Pasadena Idol 2025.

We are so excited to introduce your TOP 10 Finalists for Pasadena Idol 2025!

Let’s hear it for:
🎤Victoria Arredondo
🎤Audrey Rose Arriaga
🎤Donny Buggs
🎤Xavier Guzman
🎤Harley Molsbee
🎤Raymond Santa Cruz
🎤Marlee Skipper
🎤Lilliana Trevino-Sagum
🎤Braylen Williams
🎤Rylee Williams

Join us Friday night of festival, May 16th at 6PM for an unforgettable show full of music, energy, and amazing local talent!

Come cheer on your favorites, feel the vibes, and see who takes home the title of Pasadena Idol!

You won’t want to miss it!

🍓🎤🎶

📸 by Greg Holleman





















Strawberry Festival

It’s about time for the Pasadena Strawberry Festival, there’s a couple don’ts you don’t wanna bring.

We’re so excited to welcome everyone to the Pasadena Strawberry Festival! As we gear up for another amazing year of fun, food, and strawberries, we want to make sure all of our guests are aware of a few new guidelines in place for 2025:
• No Pets Allowed (service animals are permitted)
• No Open Carry of Firearms
• No Concealed Carry of Firearms

These policies are in place to help ensure a safe and enjoyable experience for all attendees. We appreciate your understanding and cooperation as we work to make this year’s festival the best one yet!

Strawberryfest.org

Strawberry Festival

The excitement is palpable as Pasadena Idol Audition returns this Saturday with a new panel of judges ready for your performances.

Third year of Pasadena Idol Audition is this Saturday!

April 12th
12:00pm-4:00pm

Here are your judges!

2023 Idol Winner: Andrew Svatek
Susan Mele
And brand new to the judging panel Michaelina Gonzales
(Click on each of the photos to read their bios! )

Contestants, you are in for a treat with these three talented individuals!

If you haven’t signed up but thinking about It, THIS IS YOUR SIGN! Deadline Is Thursday, April 10th

16 years old and up

www.strawberryfest.org

Can’t wait to see everyone Saturday!

🎤🍓🎶
Margo Staley
Chair

Strawberry Festival

Mid May is the Strawberry Festival, an epic weekend packed with live music, food, and family activities.

You’re Invited to the Pasadena Strawberry Festival!

Get ready for a weekend full of fun, food, and unforgettable memories at the Pasadena Strawberry Festival!

What to Expect:
Cookoff
• Live Concerts
• Mud Volleyball
• Kids Zone & Carnival Rides
• Amazing Vendors
• Mutton Bustin’
• And don’t miss a slice of the World’s Largest Strawberry Shortcake!

Bring the whole family out and celebrate one of Pasadena’s sweetest traditions!
Mark your calendars—you won’t want to miss it!
Thank you to ALL of our sponsors including
Pasadena Market
Sunbelt Rentals
Chevron
Mac Haik Ford Pasadena
Rain-Out Industrial Wear
Bud Light
InkSpot Printing
Texas Lottery

Strawberry Festival

No joke, scholarship applications are due today for the Strawberry Festival.

Scholarship Applications are due today…….
Strawberryfest.org


⏳ Scholarship Deadline Approaching! ⏳

Attention students! The deadline to apply for Pasadena Strawberry Festival scholarships is April 1! Don’t miss this opportunity to receive financial support for your education.

Head over to StrawberryFest.org to get all the details and submit your application before time runs out!🍓

Strawberryfest.org

Strawberry Festival

Video: Join the excitement and audition to be the next Pasadena Idol at the Strawberry Festival.

SIGN UP TO BE THE NEXT PASADENA IDOL
Strawberryfest.org🍓

Strawberry Festival

Video: Big turn out of amazing Strawberry Festival volunteers filled with fun and community spirit.

🍓A BERRY BIG THANK YOU TO THE VOLUNTEERS THAT CAME OUT TONIGHT 🍓

Strawberryfest.org

Strawberry Festival

The clock is ticking, students. Apply for the Pasadena Strawberry Festival scholarships by April 1 and enjoy a sweeter education journey.

⏳ Scholarship Deadline Approaching! ⏳

Attention students! The deadline to apply for Pasadena Strawberry Festival scholarships is April 1! Don’t miss this opportunity to receive financial support for your education.

Head over to StrawberryFest.org to get all the details and submit your application before time runs out!🍓

Strawberryfest.org

Strawberry Festival

Pasadena Idol 2025 is your chance to serenade the crowd and win big at the Strawberry Festival. Enthusiastic singers, step up and grab the spotlight.

Pasadena Idol 2025 – Sign Up Now! 🎤✨

Think you have what it takes to be Pasadena’s next star? 🌟 Pasadena Idol is back, and we’re looking for talented singers to take the stage and showcase their voices!

🔹 $500 Cash prize
🔹 Perform in front of a live audiences

Don’t miss your chance to shine! Sign up today and let your voice be heard. 🎶

📍 How to Register: Strawberryfest.org
📅 Event Date: April 12th
📍 Location: Pasadena Fairgrounds

Tag a friend who should sign up, and let’s find Pasadena’s next Idol! 🎤💫 

Strawberry Festival

Get ready to unleash your inner superstar at Pasadena Idol. Claim your spotlight now.

🎤 Pasadena Idol – ONE MONTH AWAY! Sign Up Now! 🎶

The countdown is on! We’re officially ONE MONTH AWAY from Pasadena Idol, and spots are filling up fast! If you have the talent and the voice to wow the crowd, now’s your time to shine.

📅 Event Date: April 12th
📍 Register online at strawberryfest.org
🎶 Open to all singers!

Don’t wait—sign up today and get ready to take center stage! Tag a friend who should compete and share this post to spread the word!

STRAWBERRYFEST.ORG

Strawberry Festival

Clay Walker is set to rock Strawberry Festival on May 16th and tickets are waiting on you to be part of the fun.

Clay Walker May 16th
TICKETS ON SALE NOW‼️🍓
Strawberryfest.org

Strawberry Festival

Don’t miss Scotty McCreery live on May 17th at the Strawberry Festival. Tickets are on sale.

Scotty McCreery May 17th
TICKETS ON SALE NOW‼️🍓
Strawberryfest.org

Strawberry Festival

Grab your half-priced tickets for Drew Baldridge’s concert on May 15th at Strawberry Festival.

HALF PRICED TICKETS‼️ON SALE NOW 🍓
Drew Baldridge May 15th
Strawberryfest.org

Strawberry Festival

Jay Hunt’s vibrant spirit and unwavering support for the Pasadena Strawberry Festival will continue to inspire and unite the community he loved dearly. RIP

It is with heavy hearts that we share the passing of Jay Hunt, a tremendous supporter of the Pasadena Strawberry Festival for years. Jay’s dedication, passion, and unwavering commitment to our community left a lasting impact on so many. His contributions and love for the festival will never be forgotten.

Please keep his family and loved ones in your thoughts and prayers during this difficult time. 🍓

Strawberry Festival

Video: Get ready to sing along with Scotty McCreery at Strawberry Festival on May 17th. Grab your tickets now.

‼️SCOTTY MCCREERY‼️
🍓MAY 17,2025🍓
Tickets on Sale NOW
STRAWBERRYFEST.ORG

Strawberry Festival

Video: Get ready for an unforgettable night with Clay Walker at the Strawberry Festival on May 16th.

‼️CLAY WALKER‼️
🍓MAY 16,2025🍓
Tickets on Sale NOW
STRAWBERRYFEST.ORG

Strawberry Festival

Video: Get your strawberry pants ironed by February 15th for a fantastic kickoff party filled with fun and laughter.

JOIN US FEBRUARY 15TH
FOR OUR ANNUAL KICKOFF PARTY!!!
strawberryfest.org

Strawberry Festival

Join the Strawberry Festival as a volunteer February 15th, where fun, friendship, and strawberries come together to create memories.

Volunteer for the Pasadena Strawberry Festival! 🍓

Dear Pasadena Community,

The Pasadena Strawberry Festival is just around the corner, and we need your help to make this the best year ever!
Every year, the festival brings together thousands of people to celebrate our community, enjoy amazing entertainment, and, of course, indulge in delicious STRAWBERRIES…
But none of it would be possible without the dedication of our amazing VOLUNTEERS!
We are looking for individuals, families, and groups to join us in making this year’s event unforgettable. Whether you can lend a hand with setup, assist vendors, help with activities, or keep the festival running smoothly, there’s a place for you on our team!
By volunteering, you’ll not only be part of a Pasadena tradition but also make a real impact on our community. Plus, it’s a great way to meet new friends, give back to your community, and have a blast while doing it!

Strawberry Festival

Get ready to celebrate at the Pasadena Strawberry Festival’s kick-off party, packed with fun..

🎉🎉 Get ready for the BIGGEST kick-off party yet! 🎉🎉for The Pasadena Strawberry Festival.
Join us on February 15th from 11 AM to 3 PM for a day filled with raffles, auctions, games, a live DJ, amazing food, and tons of fun with friends! 🙌
It’s going to be an unforgettable festival atmosphere, and we want YOU to be there. Don’t miss out – bring your crew bring you family there is something for everyone!🍓

📅 Date: February 15th
⏰ Time: 11 AM – 3 PM
🎉 What to expect: Raffles, Auctions, Games, DJ, Food, Friends, and more!
📍Pasadena Fairgrounds (Campbell Hall)

See you there! 😎✨

Strawberry Festival